Top geek quotes from the week
"A lot of people right now are upset with us over these changes, and I take that really seriously."
- Facebook CEO Mark Zuckerberg addressing the company's rapid and ongoing growth as Facebook announced new privacy controls in an effort to quell a heated controversy.
"I don't want to hear any crap about something magical that the fine people at Yahoo are supposed to do in this short time, so f**k off!"
- Yahoo CEO Carol Bartz during an onstage interview with TechCrunch editor Michael Arrington. Bartz complained that the media, including TechCrunch, were expecting too much from Yahoo since she took over as CEO, noting that it took Apple seven years to raise its market cap after Steve Jobs returned to the company.
"Leisure surfing is critical to productivity (strangely enough). There are quite a few studies out there to back this up. We just thought it was interesting number-play!"
- RescueTime founder Tony Wright commenting on the 4.8 million in work hours he estimates companies lost because of Google's decision to embed a playable version of Pac-Man at its main search page last week. Google said it made the move to celebrate the 30th anniversary of Pac-Man.
"This disruptive technology should not be ignored. If you ignore it it's going to run you over."
- NASA CIO Linda Cureton at the O'Reilly Gov 2.0 Expo, telling federal IT managers that they need to get serious about the cloud.
"We were in the Dark Ages and AdWords took us into the Renaissance."
- Ross Twiddy, a small-business executive sent to Washington from North Carolina to provide a heartwarming face to Google's claim that its search and advertising products contributed a minimum of $54 billion in value to the economy last year.
Social networking for your business
If your company isn't already using social networking you should. If you are using it, you are probably finding it a burden to keep your fans or followers updated on a consistent basis so you are always at the top of their mind. A recent article on Yahoo indicated that one of the growing jobs is for people who are hired to manage an organizations social networking marketing plan.
If you company doesn't have the budget to hire a full-time person, then contact Jump to the Web and we will help you with your social networking plan so it is more manageable for your marketing department.
Setup a Custom Landing Page for Your Facebook Page
So, hopefully by now you have your vanity URL setup and your blog is being displayed on your facebook page.
Now it's time to setup your own custom landing page. If you haven't heard of a landing page before, it is the page on a website that you arrive on, or land on.
When someone browses to your Facebook fan page for the first time, the landing page is the page that is displayed to them. Facebook allows you to configure landing pages for new visitors or non-fans, so that they land on that custom page instead of your wall. The goal of the landing page is to convert new visitors into fans by providing them with information that makes them want to become a fan.