So, hopefully by now you have your vanity URL setup and your blog is being displayed on your facebook page.

Now it's time to setup your own custom landing page.  If you haven't heard of a landing page before, it is the page on a website that you arrive on, or land on.

When someone browses to your Facebook fan page for the first time, the landing page is the page that is displayed to them.  Facebook allows you to configure landing pages for new visitors or non-fans, so that they land on that custom page instead of your wall.  The goal of the landing page is to convert new visitors into fans by providing them with information that makes them want to become a fan.

Interesting Article Posted on CNet News on 12/17/09, written by Josh Lowensohn.  http://news.cnet.com/8301-27076_3-10416817-248.html

Until now, Apple has held an odd place in the gaming industry. Many of the hottest games for the PC have never sold as well on the Mac, due not only to a smaller market share, but also Apple offering only a handful of hardware configurations that can run the latest, graphics card-melting titles.

But on the iPhone and iPod Touch things have been different.

Apple now markets the iPod Touch as a gaming device. Both it and the iPhone 3GS contain updated hardware that can run 3D (and 2D) games quite well. On top of that platform, developers have built thousands of games that cost a fraction of the price of titles found on handhelds from gaming heavyweights like Sony and Nintendo; most can be had for just a dollar, compared to the $20 to $40 that portable titles on physical media fetch.

Something that has been more interesting to watch though than the steady release of cheap games, is the rise of free, third-party social networks that come built into these titles. These provide developers with a simple way to incorporate social feature into their games, while letting players use the same profile from title to title.

Read the rest of the Article….

Website promotion is the most important thing you can do for your website. It is even more important than the style and the appearance of your site because if no one knows your website exists, does it really matter how good it looks?

3 Things you should be thinking about to promote your website:

1. SEO (Search Engine Optimization) – The best way to get noticed on the web is to make sure your site is found in the search engines.  To get noticed by the search engines you have to make sure your site is using the proper techniques of keywords, metatags, title tags and much more. Make sure that the content of your web site is relevant to your business so that people can find it.  So, if you are trying to sell embroidery, don't put information on the site about your favorite restaurant.  The search engines love it when your content matches your site.

2. Pay Per Click (PPC) Advertising – Another great way to drive traffic to your site is to use PPC.  This is just as the name says, you pay for the advertising when someone clicks on your ad from programs such as Google's Adwords.  With the right ad and the right landing page you can generate some traffic to your site and get some good leads for growing your business.

3. Blogging - You can either create your own blog site to promote your services, much like we do here at Jump to the Web, or you can search for blogs in the blogosphere that relate to your prouduct or service and post on those blogs and put a link back to your web site.

There are tons of methods to promote your web site but these 3 are the most successful.  If you need any help with your web site you know that Jump to the Web is here to assist with whatever you need. 

Links:

To achieve greater visibility in the Web, you have to have a high ranking in the search engines. To have a high ranking among the search engines, building links is vital. Build links all over the Web by reciprocal linking, creating quality content, and submitting your site to the site directories!

Landing Pages:

Site traffic is getting costlier. Make your dollars go further with landing pages that truly convert Without an effective landing page for each and every ad campaign you undertake, you're wasting money. But a finely-tuned landing page can boost your conversion rate to 2%, 4%, even 10% for some products and services. Call us today to discuss your strategy.

Your customers could be having conversations about your products or brand online.  Are you listening? 

Start Listening Today:  Examine Your Social Media Strategy Using the Following Questions

1. Do I know what words and phrases customers are using to describe my brand online?
2. Do I know what my users are saying about my competitor’s brands? Am I using this information to differentiate myself from my competitors?
3. Do my customers and prospects know where I’m at online? Do they know I’m watching and listening?
4. Do I have a plan in place that helps me monitor my conversations and find out what people are saying about my brands across the web?
5. Do I have a way to compile and save all of the relevant information I’m reading and feed it back into my website?

Call Jump to the Web today to see how we can help you.